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Adaptive Path MX East Day 2 (Part 2) - impressions and notes
December, 2007
This is a continuation of my notes from Day 2 of MX East.
Brendon Shauer of Adaptive Path gave a talk on the Long Wow, planning and staging a great sustained experience. (It sounds like a sexual self-help talk, but wasn’t). His major points were clear and resonated well. However, saying these things and doing them are two different issues.
- Manage the platform for delivery
- Create and evolve a repeatable process
- Tackle a wide area of customer needs, especially in areas with metrics, like UX
- Organize and plan the pipeline of improvements/changes
Brendan also gave some general UX advice…
- Stop trying to do everything
- Connect with something distinct
- Consciously plan and manage strategy
The closing keynote speaker was Scott Berkun on the Myths of Innovation. I really enjoyed his talk, but I didn’t take any notes. The only thing I wrote was “buy the book”. I guess I should do that.
Filed under Experience Design |